Roy Goodart leads the North American Product team for iPipeeline. He plays a critical role in the vision and strategy to advance iPipeline’s integrated end-to-end solutions. With over two decades of experience in technology innovation, Roy has made a significant impact in the industry. His expertise as a Product Leader has been crucial in introducing groundbreaking first to market solutions, fostering growth for numerous organizations. Notably, Roy played a key role in launching the industry's first web-based agency management system and the pioneering multi-carrier e-delivery platform that he co-invented and was awarded a patent, which is now a valued asset of iPipeline. Roy is not only a tech visionary but also an influential voice in the industry. He frequently shares his insights as a speaker, has contributed to InsurTech Express, and offers guidance as an advisor. His leadership extends to past services on various committees, including the Life Brokerage Technology Committee (LBTC), Life Insurance Direct Marketing Association (LIMDMA), and the Association for Cooperative Operations Research and Development (ACORD), cementing his status as a thought leader in the field.